This Cookie Policy explains how Markshirts (“Website,” “we,” “us,” or “our”) uses cookies and similar technologies when you visit our website at https://markshirts.com (“Website”). It outlines what cookies are, why we use them, and how you can control them. Some cookies may collect personal information or become personal when combined with other data.
What Are Cookies?
Cookies are small text files that are stored on your computer or mobile device when you visit a website. They are widely used to make websites function efficiently, improve user experience, and provide analytical data to site owners.
Types of Cookies We Use
- First-Party Cookies:
These are created and stored directly by our Website. They are essential for core site functionality, including navigation, cart management, and account login. - Third-Party Cookies:
These are set by third-party services we use, such as analytics platforms and advertising networks. They help track user behavior across websites and provide services like social media features and targeted advertising.
Why Do We Use Cookies?
We use both first- and third-party cookies for a range of purposes:
1. Essential Website Functionality
These cookies are required for basic Website features like:
- User authentication
- Shopping cart management
- Secure payment processing
2. Performance and Analytics
We use cookies to understand how visitors interact with our Website. This helps us:
- Analyze traffic and usage trends
- Optimize performance
- Identify areas for improvement
3. Functionality
Functionality cookies enable the Website to remember user preferences, such as:
- Language settings
- Saved login information
- Region-specific content
4. Targeted Advertising
Advertising cookies help us:
- Display ads tailored to your interests
- Avoid repeating the same ads
- Measure the effectiveness of marketing campaigns
Examples of Cookies We Use
Cookie Name | Purpose | Type | Expires |
---|---|---|---|
session_id | Maintains user session on the Website | First-party (Essential) | End of session |
cart_items | Remembers items added to cart | First-party (Functionality) | 7 days |
_ga | Google Analytics tracking for website usage | Third-party (Analytics) | 2 years |
fbp | Facebook Pixel for ad performance tracking | Third-party (Advertising) | 3 months |
How Can You Control Cookies?
You have the right to accept or decline cookies. When you visit our Website, a Cookie Consent Banner will appear allowing you to manage your preferences. You may choose to:
- Accept all cookies
- Decline non-essential cookies
- Customize cookie categories (e.g., analytics, advertising)
Browser Settings
You can also manage cookies directly from your browser. Most browsers allow you to:
- Block cookies
- Delete existing cookies
- Receive notifications before cookies are stored
Refer to your browser’s help section for instructions specific to your browser.
Other Tracking Technologies
In addition to cookies, we may use:
- Web Beacons (Clear Gifs/Pixels): Small graphic files that track user interaction with emails or website pages.
- Local Storage (HTML5): Stores larger amounts of data on your browser without expiration dates.
- Flash Cookies (LSOs): Used in some browsers to store preferences and prevent fraud.
These technologies help us better understand user behavior and enhance security.
Targeted Advertising and Third-Party Cookies
Third-party advertising partners may place cookies on your device through our Website. These cookies collect browsing data to serve interest-based ads across the web. The data collected does not directly identify you unless you voluntarily provide that information.
You can opt out of interest-based advertising through platforms like:
Updates to This Cookie Policy
We may update this policy occasionally to reflect changes in technology, regulations, or our practices. Any updates will be posted on this page with an updated effective date. We encourage you to review this policy regularly to stay informed.
Contact Us
If you have any questions or concerns about our Cookie Policy or your cookie preferences, please contact us:
Email: support@markshirts.com
Support Time: Monday – Friday, 9:00 AM – 5:30 PM (EST)
We are committed to respecting your privacy and providing transparency about how cookies enhance your experience on Markshirts.com.